Integrating lights onto a bicycle helmet seems such a simple idea you wonder why no one has yet launched a product into the market. Continue reading »
Sep 112012
Dec 162011
Innovation in fabric technologies in recent years have produced all manner of breakthroughs in trying to keep us cool and dry while we workout or cycle. Much of the development in this field has focused on moisture management, where fabric materials pulls sweat off the body to keeping clothes dry, but now products are appearing that specifically look to cool parts of the body for an athlete. Continue reading »
Aug 082011
Night time cycling is with its risks but two American undergraduate students have been working on a bicycle lighting research project that aims to make cyclists identifiable from all angles on the road to motorists and pedestrians, especially from a sideways perspective. Continue reading »
Nov 162010
At Going Going Bike we like innovation, so following on from our recent posting about the Hövding airbag collar, we’d like to draw your attention to a recyclable helmet design called the Kranium. Continue reading »
